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Vivid Imaginations, the UK’s largest toy and gift marketer/distributor has been appointed by the prominent gift company Ganz as a distributor of Webkinz merchandise, currently the hottest gift plush phenomenon in North America. Webkinz was launched in 2005 in North America and has taken the marketplace by storm, including winning the prestigious TOTY award for Specialty Toy of the Year. With its unique website, http://www.webkinz.com/ that is accessed by consumers via a secret code attached to each soft toy, Webkinz has established a market-dominant position via sales to gift and specialty retailers. To match that success here, Vivid Imaginations is establishing a new Webkinz sales division, headed up by Gerbie Quilter, General Sales Manager. Scheduled to launch in-store in November, the Webkinz line will offer retailers attractive margins, strong in-store theatre opportunities and the potential for huge sales volumes. Enjoyed and collected by kids, tweens, teens and adults Webkinz pets are expected to retail around £9.99. For more details on becoming a Webkinz stockist, gift retailers should contact Vivid’s Webkinz sales division on 01483 449944 or email webkinz@vividimag.co.uk For more details on where to buy Webkinz please use the Webkinz Store Locator!
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